2 New Posts

---

Newsletter Marketing and What It Can Do For You Posted: 18 Nov 2011 05:02 AM PST Guest post by Ada Ivanova. Running a newsletter is not only fashionable, it is also a good marketing strategy. You run a newsletter not because everybody else does but because this is a powerful tool that can make a lot for you and your business. A Newsletter Attracts New Readers One of the best things about a newsletter is that it helps you to attract new readers. Every site has a loyal bunch of recurring visitors and a large pool of one-timers who come to your site from a search engine, following a link on another site, or just by accident. Why miss the chance to convert these one-time visitors to regular users? Of course, if they like your content really a lot, they can bookmark the site and come later. However, not many people will bother to do it. This is why you need an easy way to hook them. One of the easiest ways is to offer them to subscribe for your site for free. When a new visitor comes, show a popup or another subscription form and if the visitor likes your site, he or she might subscribe. Later, when he or she receives your newsletter, this acts as a reminder to visit your site. A Newsletter Helps to Retain Your Existing Readers In addition to attracting new readers, a newsletter also helps to retain your existing ones. It makes no sense to attract new visitors if you can’t retain them, right? When your newsletter lands in the inboxes of your readers and the stuff in it is interesting, they will come to your site for more. A small trick you can do is to put only the intros of articles in the newsletter rather than the complete article. If the title and the intro are catchy, many readers will be tempted to visit your site and read the complete article there. Needless to say, this increases the traffic to your site. A Newsletter Is a Great Promotion Tool In today’s overcrowded Web, your reputation is one of the factors for success or failure. Because of this, you shouldn’t underestimate the direct benefits a newsletter can bring you, such as boost your reputation. If the newsletter you provide is of good quality, this helps to establish you as a solid company or an expert in the field. This is free promotion you should take advantage of. Newsletters Do Make Money Finally, don’t forget that a newsletter can make you money. While this might not be your primary goal, unless you are an affiliate marketer, the earning potential of a good newsletter with a targeted audience is huge. Well, maybe you are unwilling to turn your newsletter into an ad board but with the proper monetization (which can be pretty unobtrusive at that), you can make money. One of the monetization strategies that works best is to include special offers in your newsletter – i.e. offers that are unavailable on the site and that are a bargain for the reader. Some affiliate networks have many such offers you can include in your newsletter, so search a bit to see what is available for your niche. Newsletters are a great tool any marketing person loves. They are a fast and easy way to reach a targeted audience and this is what made them a necessity. If you fear that it is rocket science to launch and run a newsletter, don’t worry – with the right WordPress plugin (if you are using WordPress platform) this task is very, very easy. © 2011 TipsBlogger.com | Contact | Submit Guest Post |Online Store | Post a Job You Might Also Like: “Communicate Better with Social Media Marketing” – FREE Social Media Marketing eBook! Make Money Online From Your Exit Traffic with ExitJunction! Top 5 Ways to Monetize Your Blog

Most Common Issues When Creating or Managing Your Facebook Page Posted: 17 Nov 2011 06:27 AM PST Guest post by Jeff Gross. Facebook can be a lot of fun, and a great way to stay in contact with friends and family. In addition Facebook has been a helpful tool for businesses. For many of us, once we make our page we want to learn how to take advantage of some of the other options available. Signing up and making a page is pretty easy, but some of the more technical options can get a little confusing. Lets go over some of the more common issues. Converting your profile to a page You have the option of turning a Facebook profile into a Facebook page. It is pretty simple. There will be a link from the options section. You have to choose from the list the type of page you want, then you will have an option of choosing what are the files are to be transferred from your current Facebook profile. It is recommended you backup all the information before converting to make sure you do not lose anything important. Choosing a landing tab for existing followers There is an option of changing your landing tab to the users not following the page. You can go for various options for this like page info section, welcome tab, page wall etc. The users following the page will see the page wall by default. Changing the page username (URL) Unfortunately unless your page has over 25 likes, Facebook doesn't let you have an username (eg:facebook.com/mypagename) for the page. Once your page gets over 25 likes, you can do this by going to facebook.com/username. Some Common Facebook Errors Page Temporarily Unavailable – A temporarily unavailable message will only occur during site maintenance, and has nothing to do with the content on your website, or anything on your end. In most instances these problems will be corrected in a few hours. If you have a page unavailable for more than 24 hours you will be asked to submit a report to Facebook. Reactivating an Account – Facebook, like most social sites, won't let you leave them once you sign up. That means your profile is going to be there for years even after you said "yeah, I hate you delete my site." Sometimes people choose to reactivate. Simply login and everything will be as it was within 24 hours. If it takes more than 24 hours you can file a report with Facebook. Page not Showing Up on Search Results – Some businesses and people want to make sure their page is always searchable, and it should be automatically at all times. There are a few reasons this may happen, none of which you will be able to fix on your own, so you will have to contact Facebook directly through their help menu. © 2011 TipsBlogger.com | Contact | Submit Guest Post |Online Store | Post a Job You Might Also Like: How to Add your Tweets to Facebook Fan Page How to Add FaceBook Page Like Box to your Blog How can you make Social Media to work for your Company!

You are subscribed to email updates from Tips Blogger To stop receiving these emails, you may unsubscribe now.	Email delivery powered by Google
Google Inc., 20 West Kinzie, Chicago IL USA 60610