| 5 Common WordPress Theme Selection Mistakes to Avoid Posted: 04 Mar 2014 10:27 PM PST When you are building a website, WordPress can be one of the most powerful and versatile platforms to build your site on. Not only is WordPress easy to download and intuitive to navigate, but it is a great way to get a jumpstart on optimizing your site for the web. After you decide that WordPress is the direction you want to go in, your next venture is to pick from the thousands of different themes that are available. Much of what you’ll find are the more simple, blog-like themes, but you can also find themes for a host of applications – from magazine themes to informational site themes. Yet, when you are making your selections, you want to steer clear from some of the pitfalls that other people make when choosing a theme. Here are five common WordPress theme selection mistakes to avoid. - Choosing a theme that isn’t customizable. When you are looking through themes, you want to pay attention to the information that the theme designer gives for the specific layout. For instance, it may give a little description of what industry the theme would be perfect for. It may also describe some of the theme’s functions. In fact, all may be perfect, but if the theme cannot be adjusted in anyway, you should probably keep looking.
- Choosing a theme that has heavy scripts. Some themes have heavy programming scripts that can either cause the page to slow down or crash on some browsers. One of the best ways to avoid this is to find newer themes – themes that are built with faster programming codes. For instance, Theme Reveal – a preeminent theme developer – has some amazing themes that are lightweight and lightning fast.
- Choosing a theme with poor search engine optimization. You can always optimize your WordPress theme later with plugins and other applications, but you want to make sure that the theme you choose comes out of the box with SEO capabilities. For instance, there should be an area where you can plug in keywords and other meta data. A theme without these basic functions will only cause your site to lag behind in the search engines. So, make sure to keep your eyes out for search engine optimized themes.
- Choosing a theme that doesn’t do what you need it to do. Each WordPress theme will have its individual functions. Depending on what industry you are in or what the purpose of the website will be, you want to make sure that the theme you choose comes out of the box with everything you need it to do included. For instance, if you need an online store, you should look for a theme with the ability to implement an online store. The same goes for any other function or purpose.
- Choosing a theme that is aesthetically unpleasing. If you want to impress people who visit your website, you want to present a theme that is attractive and aesthetically pleasing. So, make sure to get a few second opinions before you download a certain theme. The last thing you want is to have a website that isn’t easy on the eyes.
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