Tuesday, 19 March 2019

Introducing the Viral New #Trashtag Challenge

This week, we're taking a cue from St. Patrick and celebrating a different kind of green with the eco-focused #Trashtag Challenge.
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Hey there!

This week, we're taking a cue from St. Patrick and celebrating a different kind of green with the #Trashtag Challenge. Created in 2015, this eco-focused initiative asks participants to share photos taken before and after cleaning up outdoor spaces.

The challenge recently went viral after an impactful pair of photos began circulating on social media, and has since inspired global participation. People have taken the challenge in the USA, Vietnam, India, Colombia, and beyond, driving hundreds of thousands of engagements to the hashtag. The initiative's impressive reach is a perfect example of how social media can be harnessed for good.

To help you get thinking "green" too, we've featured three of today's top eco-themed insights below.

Enjoy!

Cheers,

Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
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Mar 19 Florida
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Apr 02 Los Angeles
Apr 04 Latvia
Apr 11 Dublin
Apr 16 Maryland
Apr 23 Bangkok
May 01 Niagara
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May 30 Ecuador
Jun 27 Berlin
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Consumer Insights
Natural Dye
Large fashion retailers adopt plant-based dyes in their collections Implications - With the ecological impact of fashion having an impact on perceptions of the industry, retailers are slowly making changes, like adding natural dyes to their collections, in order to... [More]
Bio Wall
Living walls are increasingly popular both indoors and out Implications - Living walls are no longer limited to upscale offices and modern homes, with brands and institutions recognizing these walls' uses in everything from emission-absorbing concepts... [More]
Eco Crypto
Crypotocurrencies take on or are attached to environmental causes Implications - The cryptocurrency industry is merging with eco-friendly consumption and production, giving consumers distinct incentives to invest in these digital assets. By pairing themselves with... [More]

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